One of my favorite quotes by Jim Rohn states, “Days are expensive. When you spend a day, you have one less day to spend. So make sure you spend each one wisely.” Planning and implementing strategies may be a little intimidating at first but I assure you with the right guidance you will think, “Why didn’t I do this sooner?”
These days some of the best advice I give my clients revolves around one thing, planning. However, ten years ago I would have put up a fight if you told me to make a list or a flow chart! I would have told you that I didn’t need that crap. How boring! I wouldn’t have been more wrong.
Planning allows you to know things, such as how many hours you want to work and if you need to hire someone to delegate tasks to. For example, if you had to make the choice to spend 1 hour on a client call that could make you a couple hundred bucks or spend 3 hours struggling to write copy for a sales page or trying to make a .PDF cover or a sales funnel, would you do the busy work or take the client call? For some of us, it might be smarter to hire someone else who can do it better, faster, and more efficiently while we do the work that brings in the cash. I didn’t always see it this way, though. I wanted to do it all and I thought I should do it all, even though some tasks weren’t my strong suit.
When you plan your business accordingly, things like this will stand out and help you evolve to make the most of your time.
How can you spend your days wisely? Plan your business!
You have the idea. Now how are you going to execute it? A plan is more than an idea. Planning your business allows you define what you want, how you’re going to get it, and when you project to get it. The more specific you can get when doing this, the better the odds are that you achieve your goals.
Don’t think in general terms such as, “I’d like a good bit of contacts.”
You need measurable goals such as, “In 60 days, I will gain 100 contacts.”
Before You Begin: Relax
When we think about planning for the future or the big picture we can get overwhelmed or put too much pressure on ourselves. This doesn’t have to be perfect and you can always revise it later when you learn something new or change your mind. In fact, I can guarantee you will revisit and update this strategy later because technology is always changing. New and better ways to do things are always right around the corner.
1. Vision And Outcome Planning
Write out your vision and outcome goals for years 1, 3, 5 & 10. If you need to break it into smaller tasks I’d recommend at least starting with 1 and 3. I know it may be a bit overwhelming to consider the future when you are just starting out. Outcome goals are the ending point, they tell you where you are trying to get they are tangible, such as ‘make $145,000 this year.’
Think of things like:
- How much would you like to make per year?
- Do you plan to hire employees or contract work too freelancers?
- Do you want to work 40 hour weeks or 20?
- How much do you want to save or put away for retirement?
2. Break Those Goals Down
When will you achieve these goals and what needs to happen before they can be started? By creating your hindsight goals, you can plan and adapt accordingly.
- What projects, services, products, and ideas will help you reach those goals?
- Will you need a website?
- Do you need a better email marketing system?
- Will you need an assistant to help with daily tasks or a coach to help you up level your business?
3. Create A Business Plan
Depending on the nature of your business, you may benefit from creating a business plan. Entrepeneur.com has a list of business plan templates you can use to get this flowing quickly and easily. There may be parts of pre-made plans that do not fit you or your business. That’s ok! You can always modify it to suit you better or you can simply use a template as a guide to create your own.
The point of the business plan is to literally pick apart every aspect of the business so you see it first hand, the reality of where it is and what you need it to do to get it to where you want it to be.
4. Set Task Goals
When planning out task goals, give yourself a deadline by which to complete them, which can allow you to challenge yourself and hold you accountable. These are things that you can schedule/delegate with deadlines. Here you’re planning the part in business where you are taking action and getting stuff done.
5. Outline Processes
Lastly, you want to outline the processes you will need to complete these goals. For example: if you want to sell a course on how to make a website in 5 days, you may start the offer by having a freebie on the top 5 things needed to start and run a website. This is when you can start a sales funnel. You do this by making sure that the freebie leads to something that sells or to a Facebook Group to later gain their business. So when they signup for that Freebie, rather than just leaving it with a basic thank you page, you give them an offer to a product or service. You could offer the product or service at a discount or ONLY make it available at that time.
Save Your Time, It’s Expensive
It takes time to implement all of this, but it saves you even more time later. Having a visual plan to refer to when you need to remind yourself what you’re working toward, or what you need to do next, or what you need to accomplish by the upcoming deadline, makes you more focused and more productive.